The world’s top travel and tourism decision makers will convene in Western Australia next year, with Perth announced as the host destination of the 24th World Travel & Tourism Council (WTTC) Global Summit.
The prestigious business event was secured after a collaborative bid was presented by the WA Government, through Tourism Western Australia and Business Events Perth, with additional bidding support from Business Events Australia.
The World Travel and Tourism Council is the global authority on the economic and social contribution of travel, tourism and trade and promotes the sustainable and inclusive growth of the sector.
Hosting the summit will position Western Australia as a leader in travel, tourism and trade, with the event previously attracting high-profile attendees such as former US President Barack Obama, French President Emmanuel Macron, previous UN Leader Ban Ki-moon and environmental activist Bear Grylls (OBE).
Tourism WA, Managing Director, Carolyn Turnbull said hosting the 24th WTTC Global Summit presented a significant opportunity for WA to demonstrate its growth, ambition and investment opportunities to WTTC’s members, which includes the CEOs of key travel businesses such as Etihad Airlines, Expedia and InterContinental.
“The effect of hosting this event goes far beyond the immediate economic impact generated from delegate spend; this event will open avenues for conversation around inbound trade and product investments, new inbound aviation routes and the development of high value tourism product business opportunities.
“Business delegates attending this event will be encouraged to extend their stay and explore further afield, so they can experience our dreamlike landscapes, world-class experiences, and expert tourism operators firsthand.”
Business Events Perth Chair, Bradley Woods, said he is delighted that Perth has been selected to host the world’s pre-eminent global tourism summit attracting the industry’s foremost leaders in 2024.
“As identified within the Western Australian Government’s Diversify WA economic development framework, tourism is a key sector within our state’s growing and diverse economy.”
“Attracting this prestigious travel and tourism summit to Perth shines a spotlight on the sector and serves as a catalyst in further establishing WA as Australia's western gateway to the world.
“With our growing direct international air capacity, world-class event spaces and unique tourism offerings, WA is primed to be a global leader in growing our industry’s future; with repeated success in securing major sector focused business events,” said Mr. Woods.
Tourism Australia Managing Director Phillipa Harrison said it was pleasing to support Perth's successful bid to host the 24th World Travel & Tourism Council (WTTC) Global Summit through the Business Events Bid Fund Program.
"This is a great win for Perth and Australia. Tourism Australia's Business Events Bid Fund continues to secure a strong pipeline of international business events across Australia, including this latest event in the important tourism sector," said Tourism Australia Managing Director Phillipa Harrison.
"Hosting events like the World Travel & Tourism Council (WTTC) Global Summit demonstrates that Australia continues to attract important international meetings which will deliver significant benefits to the visitor economy."
Find out more about the summit at WTTC.org.
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Background
Business Events Perth is funded by the Western Australian Government through Tourism Western Australia, the City of Perth, and our member partners across the State. Business Events Perth has been securing high value conferences and incentive groups for Western Australia for over 50 years.
For more information visit www.businesseventsperth.com
Media Contact:
Bonnie Meacock – Corporate Communications Manager, Business Events Perth
P: 08 9218 2914 | M: 0481 280 520 | info@beperth.com
Background
Tourism WA is the WA Government agency responsible for promoting Western Australia as an incredible holiday and events destination. Our role is to inspire more people to visit WA from Australia and around the world.
We do this by marketing the state to our key international markets through innovative campaigns; developing, attracting, and promoting major sporting, arts, cultural and business events; and working with government and the tourism industry to improve access, accommodation and tourism experiences for our visitors.
For more information visit tourism.wa.gov.au.
Media contact:
Kate Hodges – Director Corporate Communications, Tourism Western Australia
P: 08 9262 1666 I M: 0459 768 387 I E: media@westernaustralia.com
